Pay Per Click Ads Briefing



Pay per click (PPC) Advertising

Your keyword-targeted ads will appear on worldwide:

  • Search results pages: Alongside or above the search results.
  • Search and content sites, and on other products and blogs. The network is the largest advertising network available online, reaching over 83% of Internet users worldwide. You can be certain that your ads reach your target audience with Google AdWords.

 

Pay-per-click (PPC) is the most common form of advertising. Further explanation can be seen through the images below.


Description: The area circled by blue is the keyword; the area circled by Red is how Pay-per-click (PPC)  advertising is displayed. Ranking will be determined by your bidding.

 

Cost-per-click (CPC) is the amount an advertiser pays each time a user clicks on his/her ad. Google AdWords has a Cost-per-click (CPC) pricing system. Further explanation can be seen through the images below.

Description: The area circled by blue is the high quality advertising; the area circled by Red is how Pay-per-click (PPC) advertising is displayed place. Ranking will be determined by your bidding.

The Quality Score of your keyword sets the minimum price you'll need to pay to trigger ads on Google. It also helps determine your ad's position on a search results page. Even if your competition is paying a higher maximum cost-per-click (CPC) than you, you can win the top placement - at a lower price - with highly targeted keywords, ad text, and campaigns.


Let us help you increase your ad position without raising your advertising budget.

Ezease Inc mainly provides overall keyword advertising and marketing solutions, enhance customer network exposure, thereby increasing sources of orders.

Ezease Inc (Taiwan)
2F., No.3, Lane 38, Sec. 1, Mincyuan E. Rd., Jhongshan District, Taipei City 104, Taiwan ( R.O.C.)
Sales Department: Advertising Box
E-mail: english@ezease.com.tw
         
chinese@ezease.com.tw
          ad@ezease.com.tw